Episode 45 – No matter how long you’ve been participating in social media, there are going to be things that upset you and perhaps even drive you crazy. It could be a problem with trying to update one of the sites, issues with video sync, or anything under the sun. There is one guarantee, social media can drive you crazy on a regular basis if you let it. Don’t get caught up in the minutia…

Episode 44 – Mistakes. We all make them. And sometimes when it comes to our social media we hit send before we totally think things through. Oftentimes nothing becomes of your mistake and you simply move on. But sometimes when you least expect it things blow up in your face…quickly. What do you do? Pretend nothing happened? Apologize? Something else? While you can’t always plan for mistakes, preparing for the inevitable is at least something you need to think about…

Episode 43 – It’s simply human nature to want to seek the path of least resistance. There is something in our DNA that makes us want to choose the easiest way possible in any and all tasks. Many people do that when it comes to their social media marketing because they’re still not sold on the need to ever put in any extra effort. But often times with social media while the easy way ‘works’, by just putting in a little more effort (and a little bit more time) you can see greater success. Let us explain!

Episode 42 – Throughout life we’re often told that we need to work hard to get ahead. And the same can also be said for our efforts in social media. But we have found that while hard work can be beneficial, working smart is often times just as beneficial working hard. Sadly there are many people who just go through the motions with their social media marketing, when if they tried to work smart they wouldn’t be putting in much more effort…

Episode 41 – Social media is much like life… isn’t that the point?! In life we try to surround ourselves with the family and friends that truly care about us and our well being. As you use social media to grow your business or personal brand you also need to surround yourself with people that you can rely on to make sure that you are always doing the right thing. There are professional companies (like us) that can be there for you, but you could (and should) always seek the advice of people you trust…