Episode 100 – Everyone says that social media websites and strategies change so rapidly that it’s often difficult to keep up with the changes. While there is some truth to that, it’s interesting to note that a lot of mistakes that people were making with their social media channels a few years ago, are mistakes that are still being made today. In our 100th episode of the weekly No BS Social Media chat we look back at some of the changes in social media since we began doing these videos, and some of the things that haven’t changed…
Episode 99 – For a brief time back in my younger days I had a job at a golf course. It was my first paying summer job and I learned a lot about life, and about golf. I played the game for a few years, but it constantly frustrated me. The harder I worked at it, the worse I played. I tried to listen to everyone’s advise, and it confused me even more. Do you see the similarities in these nuances of golf and growing your social media. You don’t have to like golf or even play it to get the essence about our discussion this week. I don’t know why it didn’t hit me before, but golf and social media a truly a lot alike. Both are something that you either love or hate… But when it comes to social media, par for the course isn’t always a good thing…
Episode 98 – We’re often surprised at the number of people we encounter on a regular basis who still fight the power of social media. And we’re not just talking about people who refuse to participate. We’re also talking about people who simply pretend to put in the effort on their social channels. Some of these people think that they can simply go through the motions and fool everyone, while others participate simply out of peer pressure. So I ask these people, and you for that matter, if a 72 year old multi-millionaire rock star who’s been a member of the Rock And Roll Hall Of Fame for over 25 years can get social media… what’s your excuse?
Episode 97 – Whenever people find out that we work in the world of social media it’s almost guaranteed that they’re going to ask us one thing; how can they get more Facebook fans? It seems the minute people begin to use Facebook for more than just staying connected with friends they become obsessed with one thing, growing their fan base. Right away, we’ll tell you that there are no rules that apply to everyone. But… we do have some suggestions that might assist you in reaching your goals…
Episode 96 – In recent No BS chats we’ve discussed how often you should be posting to your social media channels, and the timing of those updates. But there’s another issue that we need to consider. How do we get our content to rise above the social media noise? Let’s face it, with everyone including grandma utilizing social media our favorite channels are becoming cluttered with an amazing amount of content. What can you do to help get your content noticed? And we’re not talking about getting your content noticed solely by new people. We’re talking about making sure that your updates are seen by your existing fans, followers, and friends…