Episode 120 – It seems that we’re currently living in a world where many people prefer to fake it til they make it. Thanks to social media many of us are able to portray ourselves more of how we’d like to be perceived rather than who we really are. Sure, it may be impressive to some, but is it worth getting caught in a lie? We’ve always believed that it’s better to be who you are both in real life and online. While being authentic may not help you increase the number of fans, follows and friends you have online, it will definitely help you build a stronger bond with the connections you do make. And isn’t the quality of your online relationships a good reason to be more authentic?