Episode 173 – One thing that the political process has taught us about social media, is that you need to have a point of view. It doesn’t really matter what that point of view is, you just can’t stay in the middle of the road. Now we’re not just talking about having a point of view when it pertains to sex, religion, politics, or social issues. You have to have a point of view as it pertains to… life…
Episode 172 – Sometimes I think that my favorite social media sites are treating me like a dog. I often feel like they’re trying to put me through obedience training. They want me to know who the master is. Their goal is to get me and you to spend all of your time on their site. These sites don’t want you straying to their competitors. So, they keep adding new features that mirror other platforms, solely to get you to stay. Don’t feel like you have to be obedient, unless you want to. You don’t have to use these new features unless they honestly appeal to you…
Episode 171 – This may seem strange, but work with me here. Growing your social media following is a lot like tending to a garden. You can’t just set it and forget it for either. To grow either you have to work it often. And there is no one way to get the growth you want and need for either one. And just like when you’re gardening, there are often times situations beyond your control that force you make changes you weren’t prepared for. The good news in all of this, you don’t have to have a green thumb to grow your social media presence…