Episode 105 – What kind of content have you been cookin’ up for you fans, followers, and friends? Have you figured out your personal recipe for success? No matter how you use social media to further your career or grow your personal brand, there are a few simple things you can do to stir up interest from the people you’ve engaged on social media. And since we’re just beginning the holiday season it seems like a perfect time to help you heat things up with your connections. This may seem silly, and might not make sense at first, but have you ever shared a recipe online? And yes, we do mean recipe. Think about it. By simply sharing a recipe you’ve found a way to give people insight into who you are and where you’re from and it doesn’t really cost you anything. Everyone’s got to eat, and even if you’re not a great cook, who doesn’t appreciate a good recipe?

Episode 104 – Each of us faces this in everyday life, and it really seems to be magnified as you try to grow your presence through social media. We’re talking about the need for patience. In the decade that we’ve be assisting people with their social media strategies, we’ve found that the need to be patient is not only necessary, but it’s something that people seem to be struggling with a little bit more. As more people continue to utilize social media to build their brand it becomes harder for each and every one of us to grow and connect at the rate we’d like to. We’ve said before, and we continue to remind people, you need to view social media growth in the long term rather than the short term. If you’re patient, you will succeed…

Episode 103 – While we all approach social media with the best of intentions, there’s one simple fact that we can’t ignore. We all tend to be a little selfish in our social needs. While social media is supposed to be about building bonds and connectivity, most people tend to use it to further their own agenda. And while that’s something we’d like to see change, it’s always going to progress slowly. But there’s one thing we’d like to see change right away is people wanting their fans, followers and friends to jump through hoops just so you can meet your social needs…

Episode 102 – One of the subjects we’ve touched on over the last couple of years touches on the fact that so many people just want to use social media to ‘sell’. it doesn’t matter what they’re trying to push, it could be a product or simply themselves, but we’ve continued to remind people that social media needs to be more of a give and take. One way to do that is to share things that interest you simply for the sake of sharing. The topics of course are limitless, but the most important aspect of sharing what interests you, is that it allows your fans, followers, and friends to engage with you in am oftentimes new and different way…

Episode 101 – Over the course of the last year or so, we’ve noticed an increasing amount of social media sharing that involves some of the taboo topics of public discourse. You know those topics: politics, sex, and religion. We’ve always been told that there’s no upside to discussing these subjects in public and for the most part the same goes for social media, especially when it comes to using your social media channels for business and career. Now of course there are some exceptions to every rule, but we ask you… what are you wanting to accomplish?